Ashley Marusak

Ashley Marusak serves as Executive Director of Sports Sponsorships for Pharmacy & Consumer Wellness and Enterprise Marketing at CVS Health. In this role, she is responsible for shaping and leading the company’s sports and entertainment sponsorship strategy, building partnerships that strengthen brand relevance, deepen consumer engagement and drive growth across the enterprise.

Known for developing innovative sponsorship platforms and strategic partnerships, Ashley brings a proven track record of connecting brands with consumers through impactful sports and entertainment experiences. She joins CVS Health with extensive experience in partnership marketing across sports, entertainment, and live events. Most recently, she led Sports and Entertainment Marketing at Kimberly-Clark Professional, where she developed partnership platforms and forged relationships with stadiums, arenas and entertainment venues nationwide.

Prior to that, Ashley spent more than 15 years at Cisco, where she helped build and manage a global sponsorship portfolio including the NBA, WNBA, Olympic Games, Formula 1, golf, and international soccer. Throughout her career, she has led sponsorship strategy, activation, and hospitality programs that delivered measurable business impact while elevating brand visibility globally. Ashley earned a bachelor's degree from James Madison University.

Ashley’s leadership has earned recognition, including being named a Sports Business Journal Forty Under 40 honoree in 2023.