Michael Frauenheim

Basketball has been the common thread throughout my career, as a player, working within college basketball programs, running grassroots events, and now helping programs better understand their athletes.

I currently lead all basketball sales as the Basketball Account Executive at PlayerData, working with programs across the country at every level to bring objective workload and performance data into their everyday decision-making.

Before PlayerData, I spent several years in basketball events and sales with MADE Hoops, helping grow events and build relationships with coaches and programs nationwide. My background also includes time working within men's college basketball programs at the University of Kentucky and Central Michigan University.