
Strategic Advisor, Event & Experience Strategy
Connecticut College RowerNick Ziebarth is an experiential marketing and engagement leader with more than 20 years of experience connecting brands, organizations, customers, and fans through sports and live experiences. His career spans the brand and agency sides, with experience across experiential strategy, sponsorship activation, partnerships, and premium hospitality.
As Director of Events & Experiences at DraftKings, Nick oversaw an $8M annual portfolio tied to some of the biggest moments in sports, including the Super Bowl, WM Phoenix Open, NHL Winter Classic, and DraftKings’ Fantasy World Championships. His broader experience includes helping oversee production of the Laver Cup in Chicago and developing sports and lifestyle programs for ESPN, Discover, Target, American Eagle, and adidas.
Based in Chicago, Nick currently advises organizations on experience strategy, customer engagement, partnerships, and live experiences that strengthen relationships and drive business growth.