Paula Hughes

As Chief Digital Officer and employee #2 at TOGETHXR, Paula Hughes has helped scale the platform into the fastest-growing brand in women’s sports. She leads the company’s digital strategy, audience expansion, and growth marketing, driving how TOGETHXR engages with culture daily.

Prior to TOGETHXR, Paula served as Lead Digital Producer for the LA Clippers, directing creative development and social strategy. Under her leadership, the Clippers secured a top-five NBA engagement rating—the highest in franchise history—alongside consecutive #1 rankings in STN Digital’s NBA Social Media Index and a top-10 spot on Complex’s NBA Twitter ranking. Her career also includes key content roles with the Los Angeles Chargers and Detroit Lions.

A former Division I athlete at Syracuse, Paula has spent her career shaping how sports brands connect with audiences on and off the field.